Pacific. Seven West Media is one of Australia’s largest media owners with an audience of over 18 million people. They engaged us in 2018-19 to work with their team to evolve the current commercial marketing offering. An additional opportunity was identified which was to build a new ‘direct to client’ data-driven creative marketing agency. We built the agency business model and in collaboration with Designer, Kevin Finn, branded it Eve. The trade launch campaign was then developed.
Data + Insight + Ideas @Scale
Business Concept & Build, Brand Strategy, Design & Launch Campaign